Schell Games Partners with play2PREVENT to Tackle Opioid Addiction and Preven­tion


In an effort to deter adoles­cents from using and misusing opioids, game devel­op­ment company Schell Games is working in conjunc­tion with the play2PREVENT (p2P) Lab at the Yale Center for Health & Learning Games to develop a digital game that will serve as a resource in the fight against youth opioid addiction. Due to the rise in opioid use among adoles­cents, play2PREVENT and Schell Games will create an inter­ac­tive teaching tool that captures the power of videogame engage­ment and incor­po­rates compo­nents of effective substance use preven­tion programs. The goal is to develop an evidence-informed inter­ven­tion that curtails the start of opioid misuse in adoles­cents.

No strangers to the educa­tional gaming scene, Schell Games and p2P previ­ously partnered to bring forth Play­For­ward: Elm City Stories, a game whose goal is to provide at-risk young teens the oppor­tu­nity to acquire and practice skills for risk reduction and HIV preven­tion. For this upcoming title under the Play­For­ward umbrella, Schell Games will work closely with p2P to provide players with behav­ioral skills and knowledge through engaging videogame play, targeting adoles­cent percep­tion of risk of harm from initi­ating opioid misuse.

Putting its game design expertise to good use, the Schell Games team will assist in devel­oping a mobile gaming expe­ri­ence that not only draws in players, but also informs and educates them on drug addiction. Jesse Schell, CEO of Schell Games said, We’re very proud to be part of such a coura­geous initia­tive and are thrilled to lend our game devel­op­ment knowledge and expe­ri­ence to assist in opioid addiction preven­tion.”

This project is being funded by a grant from the National Insti­tutes for Health through The Helping to End Addiction Long-term, or the NIH HEAL Initia­tive. Launched in April 2018, the NIH HEAL Initia­tive aims to improve treat­ments for chronic pain, curb the rates of opioid use disorder and overdose, and achieve long-term recovery from opioid addiction.

To find out more infor­ma­tion about the project, please visit the website for the National Institute for Health.